The Editing Spectrum

Home
Notes
Start Here
Paid Member Vault
Work With Me
Archive
About

The Substack Survey

Data to Drive Your Substack: Understand Your Readers for Greater Engagement
Explore insights from the first-of-its-kind Substack Reader Behavior Survey
 • 
Amanda B. Hinton
4
See Your Newsletter Through Your Readers’ Eyes: The Essential Survey Questions
Explore the questions that reveal what your readers value, expect and want from your newsletter
 • 
Amanda B. Hinton
Beyond Substack: Insights into Reader Habits Across Social Media, News, and Digital Spaces
Survey results that highlight what readers are watching, reading and following
 • 
Amanda B. Hinton
8
What Readers Really Want: Publishing Cadence, Connection and Valued Essays
Survey data reveals key factors that inspire readers to subscribe, engage, and stick with your newsletter
 • 
Amanda B. Hinton
7
Why Paid Readers Unsubscribe, Based On Survey Data
And what you can (and can't) do about it
 • 
Amanda B. Hinton
40
Inside the Mind of a Paid Subscriber: Key Insights from 400+ Substack Readers
Budgets, loyalty and what makes readers pay (or pass) on subscriptions
 • 
Amanda B. Hinton
26
The RESULTS are in!
Explore why readers don't upgrade, what feels too pricey, why they unsubscribe and more ...
 • 
Amanda B. Hinton
113
9 Things Survey Data Should and Shouldn’t Do
Don’t take the data and run, apply it to what you sense is right for yourself and your readers
 • 
Amanda B. Hinton
3
I need your help! Shape the Future of Online Writing
Take this survey and share about how YOU experience Substack.
 • 
Amanda B. Hinton
34
© 2025 Amanda B. Hinton
Privacy ∙ Terms ∙ Collection notice
Start WritingGet the app
Substack is the home for great culture