"I had to strike a balance with what I know about writing for humans and writing for search engines."
THIS! I quite writing online for over a decade because the landscape and advice changed with the introduction of SEO. I hated it, it didn't feel like me, and I wanted nothing to do with it.
I love the "what it shouldn't"s. We can tell lots of stories with data, and only some of them are true. If everyone just chased the data and ignored their instincts, we would have neither "The Office" nor "Parks & Rec" beyond the first season...
"I had to strike a balance with what I know about writing for humans and writing for search engines."
THIS! I quite writing online for over a decade because the landscape and advice changed with the introduction of SEO. I hated it, it didn't feel like me, and I wanted nothing to do with it.
I love the "what it shouldn't"s. We can tell lots of stories with data, and only some of them are true. If everyone just chased the data and ignored their instincts, we would have neither "The Office" nor "Parks & Rec" beyond the first season...
Great point!!!